rslt.io

Advertising ServicesNew York, United States2-10 Employees

RSLT helps brands understand what actually drives results from TV and streaming advertising.

We measure the incremental impact of linear TV, streaming, CTV, and radio without using pixels, IP addresses, or identity tracking. Our models rely on first party outcome data to show what ads truly change.

As cookies, IP based tracking, and device level identifiers become less reliable, many attribution tools are breaking. RSLT was built for this environment from the start, giving brands, agencies, and publishers dependable measurement that respects consumer privacy.

Teams use RSLT to see which ads drive real incremental lift, when creative performance begins to fade, and how channels work together across the full marketing mix.

What makes RSLT different

• No pixels, cookies, IP matching, or device IDs
• Measures true incremental lift
• Works across linear TV, streaming, CTV, radio, and digital video

Our solutions

RSLT TV
Measure the incremental lift of every TV and streaming placement. Connect ads to visits, sales, app activity, and other outcomes using only your outcome data. Includes creative fatigue detection so you know when impact starts to decline.

RSLT MMM
Understand how your entire marketing mix works together. Account for seasonality, competition, and market changes. Plan budgets with confidence using ongoing measurement and forecasting.

Trusted by brands across ecommerce, consumer, nonprofit, retail, grocery, insurance, and financial services, as well as agencies and publishers across the media ecosystem.

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