Largest Trane dealer RSP Heating and Cooling is the largest Trane dealer in Southern Illinois and holds the Trane Comfort Specialist designation, indicating strong brand alignment and access to preferred products, incentives, and support for upsell opportunities with existing customers.

Growth and scale With revenue in the range of 10M to 25M and a team of 11-50 employees, there is momentum to pursue cross-sell and expansion opportunities within the regional market, including maintenance plans, system upgrades, and commercial HVAC contracts.

Strong service focus A core emphasis on client satisfaction and professionalism suggests opportunities to position premium service contracts, extended warranties, and proactive maintenance programs to improve retention and lifetime value.

Tech-enabled outreach Existing tech stack (WordPress, Shopify, CRM-related tools, email service, analytics) enables targeted digital campaigns, online promotions, and lead nurture sequences to convert inquiries into service appointments and upgrade opportunities.

Regional expansion potential Being Southern Illinois’ leading HVAC provider with a dedicated staff and strong reputation presents a path to expand in neighboring markets, leveraging the Trane partnership to win commercial and residential accounts seeking trusted, certified installation and service.