RTIC Coolers Employee Directory

RetailTexas, United States11-50 Employees

RTIC Coolers, based in Houston, Texas, operates as a direct-to-consumer retailer focused on rotomolded coolers. The company handles branding, importing, retailing, and marketing in-house, consolidating multiple functions to control the customer journey. By forgoing traditional distribution channels and large box retailers, RTIC reduces costs and offers high-quality coolers at roughly half the price of comparable models sold in retail outlets.
The business targets consumers who want durable, feature-rich coolers and delivers value through straightforward access and pricing. Positioned within the retail industry, RTIC distinguishes itself as a direct-to-consumer option that relies on word-of-mouth and social media rather than traditional advertising to reach customers.

Sign up for free to view info

Company overview Email format