Insights

Strong Market Presence RTL Equipment has established itself as a trusted heavy equipment provider across the Midwest, with over 35 years of experience and representation of top brands like Develon, Terex/Demag, Kobelco, and Tadano, indicating a solid customer base and brand loyalty.

Recent Expansion Opportunities The company's 2022 acquisition of Theco, Inc., which added Bobcat and Powerscreen products, along with the upcoming Omaha facility in 2025, suggests ongoing growth and expansion into new markets, creating potential sales avenues for equipment sales and services.

Diverse Equipment Portfolio RTL offers a wide range of construction equipment including rentals, RPOs, and consignment services, providing multiple entry points for selling complementary products, parts, and maintenance services to a broad customer base.

Financial Stability With revenues estimated between $25M and $50M, RTL demonstrates solid financial health, supporting capacity for investment in new equipment lines, technology upgrades, or service offerings to enhance customer engagement.

Technological Engagement The company's usage of digital tools like Google Analytics, Hotjar, and an active website indicates openness to digital engagement, providing opportunities for targeted marketing campaigns and online sales strategies to reach and convert clients.

RTL Equipment Tech Stack

RTL Equipment uses 8 technology products and services including Hotjar, Google Hosted Libraries, RSS, and more. Explore RTL Equipment's tech stack below.

  • Hotjar
    Analytics
  • Google Hosted Libraries
    Content Delivery Network
  • RSS
    Content Management System
  • Cart Functionality
    E-commerce
  • Microsoft 365
    Email
  • Slick
    Javascript Libraries
  • Google Analytics
    Web Analytics
  • jQuery Validation Plugin
    Web Tools And Plugins

RTL Equipment's Email Address Formats

RTL Equipment uses at least 1 format(s):
RTL Equipment Email FormatsExamplePercentage
First@rtlequipment.comJohn@rtlequipment.com
48%
Last@rtlequipment.comDoe@rtlequipment.com
2%
FirstL@rtlequipment.comJohnD@rtlequipment.com
2%
First@rtlequipment.comJohn@rtlequipment.com
48%

Frequently Asked Questions

Where is RTL Equipment's headquarters located?

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RTL Equipment's main headquarters is located at 1321 Highway 965 Swisher, Iowa 52338 United States. The company has employees across 1 continents, including North America.

What is RTL Equipment's phone number?

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You can contact RTL Equipment's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is RTL Equipment's official website and social media links?

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RTL Equipment's official website is rtlequipment.com and has social profiles on LinkedIn.

How much revenue does RTL Equipment generate?

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As of March 2026, RTL Equipment's annual revenue is estimated to be $13M.

What is RTL Equipment's SIC code NAICS code?

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RTL Equipment's SIC code is 5082 - Construction and Mining (Except Petroleum) Machinery and Equipment NAICS code is 23 - Construction.

How many employees does RTL Equipment have currently?

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As of March 2026, RTL Equipment has approximately 46 employees across 1 continents, including North America. Key team members include Cfo: M. W.Chief Financial Officer-Sec-Treas: N. W.Owner: M. B.. Explore RTL Equipment's employee directory with LeadIQ.

What industry does RTL Equipment belong to?

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RTL Equipment operates in the Construction industry.

What technology does RTL Equipment use?

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RTL Equipment's tech stack includes HotjarGoogle Hosted LibrariesRSSCart FunctionalityMicrosoft 365SlickGoogle AnalyticsjQuery Validation Plugin.

What is RTL Equipment's email format?

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RTL Equipment's email format typically follows the pattern of First@rtlequipment.com. Find more RTL Equipment email formats with LeadIQ.

When was RTL Equipment founded?

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RTL Equipment was founded in 1988.

RTL Equipment

ConstructionIowa, United States11-50 Employees

Founded in Iowa in 1988, RTL Equipment has grown into a trusted heavy equipment partner across the Midwest. As the longest-running Develon dealer in North America, RTL also represents top brands like Terex/Demag, Mantis, Kobelco, and Tadano. The company expanded further with the 2022 acquisition of Theco, Inc., adding Bobcat and Powerscreen to its lineup and new locations in Minnesota, followed by a full-service Omaha facility in 2025.

For over 35 years, RTL has been guided by Midwestern values and a culture of service. With expert technicians, over $3.5 million in parts, and flexible solutions — from rentals and RPOs to consignment services — RTL goes beyond equipment sales to help customers maximize uptime, manage fleets, and drive success in the construction industry.

Section iconCompany Overview

Headquarters
1321 Highway 965 Swisher, Iowa 52338 United States
Phone number
SIC Code
5082 - Construction and Mining (Except Petroleum) Machinery and Equipment
NAICS Code
23 - Construction
Founded
1988
Employees
11-50

Section iconFunding & Financials

  • $25M$50M

    RTL Equipment's revenue is estimated to be in the range of $25M$50M

Section iconFunding & Financials

  • $25M$50M

    RTL Equipment's revenue is estimated to be in the range of $25M$50M

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