Premium Product Focus Rubicon Organics specializes in high-quality organic cannabis products through its flagship brands like Simply Bare Organic and 1964 Supply Co., creating opportunities to target health-conscious and premium market segments interested in organic and sustainably produced cannabis.

Growth and Expansion The recent approval of the Cascadia Facility's Health Canada cultivation license indicates the company’s capacity to expand production, opening possibilities to offer new product lines and increase market share nationally and beyond.

Innovation in Delivery With successful launches of vape cartridges and All-in-One devices, Rubicon demonstrates a commitment to product innovation, suggesting potential to upsell cutting-edge consumption methods to existing customers and attract new user segments.

Industry Recognition Receiving multiple awards at the KIND Awards 2025 enhances brand credibility and visibility, which can be leveraged in marketing efforts to attract retail partners, industry distributors, and loyal consumers seeking top-tier organic cannabis products.

Financial Stability With revenue between $25M to $50M and recent capital infusion of $3.2M, Rubicon's financial position supports scaling operations, launching new products, and expanding distribution channels—creating sales opportunities across multiple regions and market channels.