Ruby Cup Email Format
Wellness and Fitness ServicesEngland, United Kingdom2-10 Employees
Ruby Cup, produced by Ruby Life Ltd., is a social enterprise founded in 2011. Based in Camberley, England, the company operates with a small team and specializes in menstrual care products. Its original product, a reusable menstrual cup made from 100% medical-grade silicone, is described as a healthier, more sustainable, vegan and cruelty-free alternative to pads and tampons. The business uses a buy-one, donate-one model, providing a menstrual cup to communities facing period poverty with each purchase. The product supports a broader social mission in developing countries by assisting menstruating people, women, and girls in overcoming barriers to period hygiene and education. Ruby Cup positions itself within the wellness and fitness services industry, emphasizing health, hygiene, and sustainability. In 2022, Ruby Cup partnered with ACROSS to support residents of the Mahad IDP Camp in Juba, South Sudan.