Insights

Strategic Acquisition Safara’s recent acquisition of Skipper signals a scale-up in hotel tech capabilities and an expanded product ecosystem. This presents cross-sell opportunities to integrate Skipper’s independent-hotel checkout features with Safara360’s booking and rewards platform, enabling enhanced merchant solutions and bundled offerings.

Hotel Success Hiring a Head of Hotel Success indicates a dedicated focus on optimizing hotel partner relationships and platform performance. This creates a strong entry point for sales outreach around partner enablement, onboarding services, performance analytics, and co-marketing programs.

Direct Channel Advantage Safara enables 0% commission direct bookings for hotels, suggesting a compelling value proposition for property managers seeking higher margins. Sales opportunities exist to upsell premium listing features, in-app merchandising, and guest data analytics to convert more direct demand.

Cashback Incentives The cashback model for travelers can be leveraged to partner with brands and tourism boards seeking promotional channels. There is potential to monetize traveler loyalty partnerships, sponsored placements, and targeted campaigns within the Safara app ecosystem.

Global Travel Network With a global booking capability and a sizable investor backing, Safara is positioned to scale across markets. This opens avenues for enterprise partnerships, integration with OTA networks, and regional expansion collaborations that align with Sequoia and other investors’ growth trajectories.

Similar companies to Safara

Safara Tech Stack

Safara uses 8 technology products and services including Cloudflare, RSS, Wix eCommerce, and more. Explore Safara's tech stack below.

  • Cloudflare
    Content Management System
  • RSS
    Content Management System
  • Wix eCommerce
    E-commerce
  • jQuery
    Javascript Libraries
  • Cloudflare Bot Management
    Security
  • Google Tag Manager
    Tag Management
  • HTTP/3
    Web & Portal Technology
  • GoDaddy
    Web Hosting

Safara's Email Address Formats

Safara uses at least 3 format(s):
Safara Email FormatsExamplePercentage
First@safara.comJohn@safara.com
100%
First@safara.travelJohn@safara.travel
100%

Frequently Asked Questions

What is Safara's official website and social media links?

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Safara's official website is safara360.com and has social profiles on LinkedIn.

How much revenue does Safara generate?

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As of July 2026, Safara's annual revenue is estimated to be $1M - $10M.

What is Safara's NAICS code?

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Safara's NAICS code is 5415 - Computer Systems Design and Related Services.

How many employees does Safara have currently?

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As of July 2026, Safara has approximately 53 employees across 5 continents, including North AmericaAsiaEurope. Key team members include Head Of Operations: A. W.Owner: K. M.Finance And Operations Coordinator: H. S.. Explore Safara's employee directory with LeadIQ.

What industry does Safara belong to?

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Safara operates in the Technology, Information and Internet industry.

What technology does Safara use?

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Safara's tech stack includes CloudflareRSSWix eCommercejQueryCloudflare Bot ManagementGoogle Tag ManagerHTTP/3GoDaddy.

What is Safara's email format?

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Safara's email format typically follows the pattern of First@safara.com. Find more Safara email formats with LeadIQ.

When was Safara founded?

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Safara was founded in 2021.
Safara logo

Safara

Technology, Information and InternetNew York, United States51-200 Employees

Safara operates in the technology, information and internet space with a focus on hotels and travelers. For hotels, Safara offers a platform to claim and manage their listing on Safara360, turning it into a direct demand channel with zero commission and enabling in-app merchandising and marketing along with more granular guest data. For travelers, the Safara app helps track and rate properties, share lists, follow friends, and book hotels worldwide while earning instant credits. The service merges hotel listings with guest engagement tools to support both sides of the travel ecosystem.

The company is based in New York, New York. A recent development involves Safara Travel, Inc. acquiring Skipper, LLC and naming Michael Albert as Head of Hotel Success.

Section iconCompany Overview

NAICS Code
5415 - Computer Systems Design and Related Services
Founded
2021
Employees
51-200

Section iconFunding & Financials

  • $1M - $10M

    Safara's revenue is estimated to be in the range of $1M - $10M

Section iconFunding & Financials

  • $1M - $10M

    Safara's revenue is estimated to be in the range of $1M - $10M

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