Insights

Strong Market Position SafariNow.com is a leading accommodation booking platform in Africa with a solid track record of over 13 years, booking millions of bed nights, which demonstrates a loyal customer base and high market penetration within the regional travel industry.

Growth Potential Having been acquired by Travelstart in 2017, SafariNow benefits from increased investment and strategic alignment with a major travel player, creating opportunities for cross-promotional collaborations and expanded service offerings.

Technology Integration The company utilizes a range of digital marketing and user engagement tools such as Google Ads and CM.com for SMS and email notifications, highlighting opportunities to leverage advanced marketing automation and customer communication solutions.

Revenue Opportunities With revenues estimated between 50 to 100 million USD, SafariNow appeals to businesses seeking to target the African travel market, offering potential partnerships to enhance advertising, booking services, or exclusive travel packages.

Employee & Customer Focus SafariNow’s emphasis on providing high-quality customer service and fostering a community marketplace presents opportunities for B2B solutions focused on customer engagement, loyalty programs, and experience personalization to strengthen brand loyalty.

SafariNow.com Tech Stack

SafariNow.com uses 8 technology products and services including Google Ads, Microsoft Clarity, Cloudflare CDN, and more. Explore SafariNow.com's tech stack below.

  • Google Ads
    Advertising
  • Microsoft Clarity
    Analytics
  • Cloudflare CDN
    Content Delivery Network
  • Cloudflare
    Content Management System
  • RxJS
    Javascript Frameworks
  • Flickity
    Javascript Libraries
  • X-XSS-Protection
    Security
  • Pure CSS
    Web Frameworks

SafariNow.com's Email Address Formats

SafariNow.com uses at least 1 format(s):
SafariNow.com Email FormatsExamplePercentage
First@safarinow.comJohn@safarinow.com
46%
FirstLast@safarinow.comJohnDoe@safarinow.com
4%
Last@safarinow.comDoe@safarinow.com
4%
First@safarinow.comJohn@safarinow.com
46%

Frequently Asked Questions

Where is SafariNow.com's headquarters located?

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SafariNow.com's main headquarters is located at Main Road, Tokai Cape Town, Western Cape 7945, ZA. The company has employees across 2 continents, including AfricaAsia.

What is SafariNow.com's phone number?

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You can contact SafariNow.com's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is SafariNow.com's official website and social media links?

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SafariNow.com's official website is safarinow.com and has social profiles on LinkedIn.

What is SafariNow.com's NAICS code?

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SafariNow.com's NAICS code is 5615 - Travel Arrangement and Reservation Services.

How many employees does SafariNow.com have currently?

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As of October 2025, SafariNow.com has approximately 51 employees across 2 continents, including AfricaAsia. Key team members include Head Of Sre / Devops / It Manager / Senior Systems Engineer: F. D.Head Of Finance: S. M.Director: T. W.. Explore SafariNow.com's employee directory with LeadIQ.

What industry does SafariNow.com belong to?

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SafariNow.com operates in the Travel Arrangements industry.

What technology does SafariNow.com use?

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SafariNow.com's tech stack includes Google AdsMicrosoft ClarityCloudflare CDNCloudflareRxJSFlickityX-XSS-ProtectionPure CSS.

What is SafariNow.com's email format?

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SafariNow.com's email format typically follows the pattern of First@safarinow.com. Find more SafariNow.com email formats with LeadIQ.

When was SafariNow.com founded?

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SafariNow.com was founded in 1999.

SafariNow.com

Travel ArrangementsSouth Africa51-200 Employees

Leading the world, from Africa.

SafariNow is more than just an online accommodation booking service.  It’s a lifestyle.

We believe that life is too short to have average holidays – vacations should be extraordinary!  We scour Africa for the very best places to stay and bring this to your desktop or mobile phone. 

Over the past 13 years, we’ve booked millions of bed nights and things are just starting to become interesting. Offering world-class customer service and a simple yet stunningly powerful booking facility, we’re aiming to build a community marketplace for travel that leads the world, from Africa.

We work hard, we play often and we get free vegetarian lunches. We invite you to travel with us!

Section iconCompany Overview

Headquarters
Main Road, Tokai Cape Town, Western Cape 7945, ZA
Phone number
NAICS Code
5615 - Travel Arrangement and Reservation Services
Founded
1999
Employees
51-200

Section iconFunding & Financials

  • $50M$100M

    SafariNow.com's revenue is estimated to be in the range of $50M$100M

Section iconFunding & Financials

  • $50M$100M

    SafariNow.com's revenue is estimated to be in the range of $50M$100M

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