Small-scale buyer Target SalesMaker Carts as a potential upsell for affordable office equipment and basic business supplies, leveraging their small team size and assumed ongoing replenishment needs.

Digital advertising Leverage their existing digital marketing stack (Google Ads, DoubleClick Floodlight, WordPress, Shopify/WooCommerce) to propose performance marketing services, retargeting, and conversion optimization to drive online sales.

E‑commerce optimization They operate across Shopify and WooCommerce platforms; offer solutions for storefront optimization, product feed quality, and checkout enhancements to increase average order value and reduce cart abandonment.

Mid-market benchmarking With revenue under $1M and peers in the 1–50M range, position scalable solutions and tiered pricing to support growth, cross-sell into related office and storage equipment categories.

Strategic partnerships Propose vendor partnerships or preferred supplier programs that align with their Louisville, KY base, offering logistics, inventory management, and cross-channel fulfillment capabilities to support expansion.