Sally M LLC

Retail Apparel and FashionCalifornia, United States11-50 Employees

Sally M LLC is a Santa Monica, California-based retailer in the apparel and fashion sector that focuses on tween, teen, and young adult market segments. The company emphasizes authentic style aimed at aligning personal expression with outward presentation, and its founder has a background in designing and launching multi-million-dollar brands for younger audiences, including collaborations with mid-tier and luxury retailers. The business operates within the broader fashion industry by developing and distributing private label and licensed tween/teen apparel through department stores and boutiques, both in the United States and Europe. Its activities include design-centric projects, workshops, and coaching that support the well-being and empowerment of its target demographic, with the aim of fostering resilience and personal growth among young customers. Based in Santa Monica, the company highlights a mission to build a global community of confident, valued individuals who contribute positively to society, reflecting a departure point from its historical partnerships with major retailers and licensing programs. A recent development noted is continued collaboration with prominent retailers to create top-selling national and private label brands for the tween market.

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