Insights

Expanding Client Base Sampler has established partnerships with major consumer packaged goods companies such as Unilever, Pepsi, Henkel, and L'Oreal, demonstrating broad industry trust and providing opportunities to upsell or cross-sell additional marketing services or platform integrations.

Recent Acquisitions The company's acquisitions of AI-powered SaaS platform Admass and digital beauty sampling agency Abeo suggest a strategic focus on leveraging AI and digital content, opening sales avenues for enhanced data-driven and digital engagement solutions tailored to existing and new clients.

Growth Potential With a reach of over 59 million consumers across 24 countries and a growing client portfolio, there is significant scope to expand geographic reach or deepen penetration within existing markets through targeted marketing and platform customization.

Technology Stack Using advanced cloud and NoSQL technologies indicates a scalable and modern platform capable of supporting large, data-driven marketing campaigns, which presents opportunities to pitch advanced analytics, AI integrations, and customized sampling solutions to data-savvy clients.

Market Trends The rising adoption of digital sampling and influencer-generated content, as evidenced by recent partnerships and acquisitions, suggests a market shift towards digital and personalized marketing—creating sales potential for innovative engagement tools, content creation, and measurement analytics.

Sampler Tech Stack

Sampler uses 8 technology products and services including Disqus, MySQL, JSON-LD, and more. Explore Sampler's tech stack below.

  • Disqus
    Comment Systems
  • MySQL
    Database
  • JSON-LD
    Javascript Frameworks
  • styled-components
    Javascript Frameworks
  • Highcharts
    Javascript Graphics
  • Clipboard.js
    Javascript Libraries
  • OpenSSL
    Web Server Extensions
  • Wisepops
    Widgets

Media & News

Sampler's Email Address Formats

Sampler uses at least 1 format(s):
Sampler Email FormatsExamplePercentage
First@sampler.ioJohn@sampler.io
90%
First.Last@sampler.ioJohn.Doe@sampler.io
10%

Frequently Asked Questions

Where is Sampler's headquarters located?

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Sampler's main headquarters is located at 425 Adelaide Street West Toronto, Ontario Canada. The company has employees across 5 continents, including North AmericaEuropeAsia.

What is Sampler's official website and social media links?

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Sampler's official website is sampler.io and has social profiles on LinkedInCrunchbase.

What is Sampler's NAICS code?

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Sampler's NAICS code is 5415 - Computer Systems Design and Related Services.

How many employees does Sampler have currently?

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As of June 2026, Sampler has approximately 28 employees across 5 continents, including North AmericaEuropeAsia. Key team members include Back End Developer: A. S.Sales And Marketing Specialist: C. D. C. C.Advisor: M. C.. Explore Sampler's employee directory with LeadIQ.

What industry does Sampler belong to?

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Sampler operates in the Technology, Information and Internet industry.

What technology does Sampler use?

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Sampler's tech stack includes DisqusMySQLJSON-LDstyled-componentsHighchartsClipboard.jsOpenSSLWisepops.

What is Sampler's email format?

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Sampler's email format typically follows the pattern of First@sampler.io. Find more Sampler email formats with LeadIQ.

When was Sampler founded?

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Sampler was founded in 2013.

Sampler

Technology, Information and InternetOntario, Canada11-50 Employees

Sampler is a technology company in the Technology, Information and Internet industry, headquartered in Toronto, Ontario, Canada at 425 Adelaide Street West, and it employs 11-50 people. It provides a direct-to-consumer product sampling platform that enables brands to deliver samples online and gather consumer insights to support one-to-one relationships with consumers. Sampler has worked with more than 900 brands across 24 countries, reaching over 59 million consumers, with notable clients including Unilever, Pepsi, Henkel, and L’Oréal. In 2023, the company expanded through acquisitions, acquiring Admass and Abeo to broaden capabilities in shopper promotions and digital sampling. The company's activities focus on supporting brands in the consumer goods space via its digital sampling and promotions platform.

Section iconCompany Overview

Headquarters
425 Adelaide Street West Toronto, Ontario Canada
Website
sampler.io
NAICS Code
5415 - Computer Systems Design and Related Services
Founded
2013
Employees
11-50

Section iconFunding & Financials

  • $1M$10M

    Sampler's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    Sampler's revenue is estimated to be in the range of $1M$10M

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