Low headcount Target the company for affordable, lightweight technology and service bundles that can be deployed with minimal IT overhead, highlighting simple integration and rapid ROI.

Sports market Position offerings around spectator sports venues, fan engagement, and venue tech enhancements, aligning with industry trends to boost attendee experience and sponsor value.

SMB potential Leverage their very small team size by offering scalable, turnkey solutions with straightforward onboarding, clear support, and tiered pricing suitable for growing operations.

Tech compatibility Emphasize compatibility with common web tech stacks (Google Fonts API, jQuery) and lightweight deployment options to minimize integration risk and accelerate deployment timelines.

Financial simplicity Propose cost-effective, low-risk procurement models (subscription or watchful ROI-based trials) given revenue under one million, ensuring demonstrable value before commitment.