Strong Brand Loyalty With over 30 years of service in the Toronto region and a commitment to the Toyota brand, Scarborough Toyota has cultivated a loyal customer base. This loyalty presents opportunities to upsell new models, accessories, and maintenance packages to existing customers.

Large Inventory Advantage Boasting the largest on-site inventory in Canada, the dealership can attract a broad customer base seeking diverse vehicle options. Sales efforts can be tailored to highlight this extensive selection to increase walk-in and online inquiries.

Service and Parts Focus Their well-equipped service department with factory-trained technicians and efficient parts department positions the company to capitalize on after-sales opportunities. Upselling maintenance plans and genuine Toyota parts can lead to increased revenue streams.

Digital Engagement The company's utilization of multiple online resources and a tech stack including Facebook Pixel and AWS indicates a strong digital presence. Targeted marketing campaigns can be refined to reach specific customer segments and boost online lead conversions.

Financial Growth Potential With revenues between $10M and $25M and a sizable local market, Scarborough Toyota has scope for expansion through targeted promotions, loyalty programs, and financing options that resonate with its customer demographic, enabling increased sales volume.