Exclusive Artist Collabs Schecter Guitar Research frequently collaborates with popular artists like Avenged Sevenfold and Machine Gun Kelly to create signature guitar models, presenting a unique sales opportunity to engage with fans of these musicians.

Innovative Product Launches The company has a track record of launching cutting-edge guitar models like the super-stealthy Black Ops range and the Aaron Marshall AM-6, offering sales professionals the chance to promote these innovative products to customers seeking high-quality instruments.

Special Edition Guitars Schecter Guitar Research introduced a line of Machine Gun Kelly signature guitars shaped like a razor blade, showcasing a limited edition and visually striking product that can appeal to collectors and fans of unique guitar designs.

Expansion into 7-String Guitars With a focus on developing various 7-string guitar models to cater to different music genres, Schecter is expanding its product range to capture the interest of musicians looking for extended range instruments, providing sales teams with new offerings to promote.

Innovative Pickup Technology The launch of Schecter USA Tripocalypse Triple Coil pickups in the Sunset Triad series guitars presents a sales opportunity for representatives to highlight the advanced technology and enhanced sound capabilities offered by these premium pickups, appealing to guitarists seeking top-notch performance.