Schug Winery
Beverage ManufacturingCalifornia, United States11-50 Employees
Schug Carneros Estate Winery produces wines in a cool-climate style from the Carneros area of Sonoma County. Founded in 1980 by Walter Schug and his wife Gertrud, the winery remains a family enterprise. Today, the founders' children—Axel, Claudia, and Andrea—guide the business, while German-American winemaker Johannes Scheid contributes modern elements to a long-standing European winemaking tradition that aims for balanced wines that express the vineyard’s terroir. Based in Sonoma, California, the operation sits in the beverage manufacturing sector with a focus on terroir-driven, balanced wines. In July 2025, Schug Winery announced a partnership with brand-building agency Nimbilityasia to expand its presence in Asia Pacific markets.