Strategic Partnerships Scottish Gymnastics actively engages with external partners (JustGo for Clubs, ClassForKids, WUKA, West Lothian Leisure) to enhance club management, software integrations, and health initiatives, presenting opportunities to offer tailored tech and SaaS solutions that plug into their ecosystem.

Technology Stack Current tech usage includes ecommerce, analytics pixels, CRM/marketing tools, and common web frameworks (WooCommerce, SendGrid, jQuery, Lodash, Underscore, PHP). Potential upsell for CRM automation, data analytics, membership management enhancements, and performance marketing services aligned with their existing stack.

Growth Initiatives Recent launches like a national performance programme and the JustGo class management partnership indicate a growth trajectory in events, programs, and digital engagement, signaling readiness for scalable software, event tech, and audience growth platforms.

Awards & Engagement Recognition through lifetime achievement awards and an expanded events program suggest strong member and stakeholder engagement, creating opportunities for sponsorship packages, branded content, and community-focused tech solutions that amplify visibility.

Financial Scope With modest revenue in a not-for-profit-ready sector and a mid-sized team, there is room to position affordable, high-value solutions (subscription-based or one-time implementations) that deliver measurable ROI for club management, event operations, and participant engagement.