Strong Local Presence With a longstanding history since 1952 and a family-owned operation, Scranton Motors has built a loyal customer base in its region, presenting opportunities for targeted local marketing and community engagement initiatives.

Diverse Vehicle Offerings The dealership sells a variety of new luxury and mainstream brands such as Cadillacs, GMCs, and Buicks, as well as used cars, providing multiple entry points for cross-selling and upselling vehicle services and accessories.

Premium Service Reputation Known for exceptional customer service in their service department, the company can leverage this reputation to promote maintenance packages, extended warranties, and service-related products to existing customers.

Technology Utilization Employing advanced digital tools like Microsoft Advertising and Amazon CloudFront indicates a focus on online marketing and customer engagement, offering avenues to expand digital campaigns and online sales channels.

Growth Potential With revenue estimates between 50 and 100 million dollars and a sizable workforce, Scranton Motors presents opportunities for partnerships in financing, automotive technology upgrades, or inventory expansion to tap into regional market growth.