Segmedica Email Format
Market ResearchPennsylvania, United States2-10 Employees
Segmedica is a small market research firm focused on healthcare and wellness, delivering both qualitative and quantitative studies. It emphasizes innovative methodologies designed to produce actionable insights and works closely with market research managers to develop tools that probe respondent psychology and explore new areas. The practice includes ethnography, anthropological approaches, audio-recordings of physician-patient visits, encounter techniques, and other standard research methods. Based in Newtown Square, Pennsylvania, Segmedica serves clients in the healthcare and wellness sectors seeking deeper understanding of behavior and preferences. In October 2022, the firm launched its ConnexionPoints Adherence and Persistence eHandbook.