Insights

Acquisition Opportunity Segmentify was acquired by Unifonic on June 11, 2026 to pioneer agentic marketing across MENA. This signals strategic expansion and potential cross-sell opportunities with Unifonic's existing customer base, especially in the Middle East and North Africa.

Enterprise-Grade Personalisation Position Segmentify as a scalable, ML-powered personalisation platform capable of real-time, cross-channel product recommendations. Target mid-market to enterprise retailers aiming to boost conversions and average order value through personalized shopping experiences.

Global Growth Track Past 활동 include expansion to Asia Pacific, Middle and Eastern Europe, and LATAM with new partnerships. This indicates a readiness to partner with regional integrators and agencies to accelerate international sales and localised deployments.

Financial Health Signals Revenue is in the $100M–$250M range with modest funding of $6.5M, suggesting efficient scale and potential for upsell to larger contracts or premium support packages as customer value grows.

Tech & Partnerships Utilises a diversified tech stack (Google Cloud, Redis, Jenkins, Jira, Postman) and has a history of partnerships (NitroSell, SmartFreight). Leverage integration capabilities and ecosystem partnerships to position Segmentify as a value-add for commerce platforms and logistics/marketing tech stacks.

Similar companies to Segmentify

Segmentify Tech Stack

Segmentify uses 8 technology products and services including Google Ads, Jenkins, Zoho, and more. Explore Segmentify's tech stack below.

Segmentify's Email Address Formats

Segmentify uses at least 3 email formats:
Segmentify Email FormatsExamplePercentage
First.Last@segmentify.comJohn.Doe@segmentify.com
96%
First@segmentify.comJohn@segmentify.com
3%
Last@segmentify.comDoe@segmentify.com
1%

Frequently Asked Questions

What is Segmentify's official website and social media links?

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Segmentify's official website is segmentify.com and has social profiles on LinkedIn and Crunchbase.

How much revenue does Segmentify generate?

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As of October 2026, Segmentify's annual revenue is estimated to be $100M - $250M.

What is Segmentify's NAICS code?

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Segmentify's NAICS code is 5112 - Software Publishers.

How many employees does Segmentify have currently?

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As of October 2026, Segmentify has approximately 65 employees across 4 continents, including Asia, Europe and Africa. Key team members include Ceo & Co-Founder: M. S., Chief Operating Officer: M. O. and Head Of Engineering: I. H. A. Explore Segmentify's employee directory with LeadIQ.

What industry does Segmentify belong to?

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Segmentify operates in the Software Development industry.

What technology does Segmentify use?

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Segmentify's tech stack includes Google Ads, Jenkins, Zoho, Postman, Redis, Google Cloud, Atlassian Jira and Nagios.

What is Segmentify's email format?

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Segmentify's email format typically follows the pattern of First.Last@segmentify.com. Find more Segmentify email formats with LeadIQ.

How much funding has Segmentify raised to date?

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As of October 2026, Segmentify has raised $6.5M in funding. The last funding round occurred on Aug 12, 2023 for $1M.

When was Segmentify founded?

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Segmentify was founded in 2015.
Segmentify logo

Segmentify

Software DevelopmentTurkey51-200 Employees

Segmentify provides a personalization platform designed for online retailers to increase sales and enhance customer engagement. It aims to deliver real-time, individualized shopping experiences across every customer touchpoint by knowing a visitor’s preferences before they arrive on the site. Through machine-learning, the platform tracks and targets visitors based on their online buying habits, a capability Forbes has highlighted as a reason to watch the company in the machine-learning space.

Headquartered in Turkey, Segmentify is a mid-sized software development company with a history of expanding beyond its core market into regions including Asia Pacific, the Middle East and Eastern Europe, and LATAM. A notable recent development is the 2026 acquisition of Segmentify UK Ltd by Unifonic, which is geared toward expanding marketing capabilities in the MENA region.

Section iconCompany Overview

NAICS Code
5112 - Software Publishers
Founded
2015
Employees
51-200

Section iconFunding & Financials

  • $6.5M

    Segmentify has raised a total of $6.5M of funding over 8 rounds. Their latest funding round was raised on Aug 12, 2023 in the amount of $1M as a Convertible Note.

  • $100M - $250M

    Segmentify's revenue is estimated to be in the range of $100M - $250M

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