Family-Owned Turf Producer SelecTurf, Inc., a family-owned farm since 1951, is a trusted leader in turf grass production. With a dedicated Turf Team focused on quality, there are opportunities to emphasize the company's heritage and commitment to excellence in sales pitches.
Specialization in Golf Course Renovation SelecTurf specializes in golf course renovation, which positions the company uniquely in the market. This expertise presents specific sales opportunities to target golf clubs and courses looking to enhance their turf quality and overall appeal.
Tech-Savvy Farm with Diverse Stack Utilizing technology like Amazon Web Services, WordPress, and YouTube among others, SelecTurf demonstrates a tech-savvy approach in farming. Sales teams can leverage this technological edge to attract customers interested in modern, efficient farming solutions.
Focus on Turf Maintenance Products In addition to turf grass production, SelecTurf offers turf maintenance products. This diversification allows for cross-selling opportunities, presenting a comprehensive turf care solution to customers looking for one-stop-shop support.
Competitive Differentiation in Market Compared to similar companies in the industry, SelecTurf stands out with its unique specialization, technology usage, and product offering. Highlighting these competitive advantages can be a key strategy in sales conversations to showcase the company's distinct value proposition.