AI–driven SEO shift Position the company as a premier AI-enabled SEO consultancy that helps brands adapt to AI search, LLM visibility, and generative engine optimization to sustain visibility beyond traditional SEO.

Enterprise-scale capability Leverage their 10,001+ employees and experience across e-commerce, franchise, tourism, and professional services to offer scalable SEO/AI solutions for large, distributed organizations seeking consistent digital performance.

Data and tech stack Highlight their use of Looker, AWS, Shopify, Ahrefs and other modern tools to propose data-driven, tech-enabled campaigns that integrate analytics, site optimization, and content strategy.

Industry credibility Emphasize long-standing presence since 2008 and focus on AI search shifts to build trust with prospects in competitive sectors already investing in AI-infused marketing.

Expansion and partnerships Explore opportunities around strategic partnerships or expanded engagements with large brands and multi-location franchises that require unified SEO/AI programs and ongoing performance improvements.