Insights

Competitive Market Serra Chevrolet Southfield operates in a highly competitive Detroit-area market for automotive retailers, indicating opportunities to offer competitive pricing analytics, targeted local advertising, and dealership-specific promotions to attract price-sensitive buyers.

Growth Potential Revenue is estimated between $25M and $50M with 51-200 employees, suggesting room for scalable digital marketing, after-sales service packages, and fleet or local small business partnerships to drive incremental revenue.

Digital Adopting Active tech stack includes Optimizely, Amazon Advertising, Criteo, and AWS, signaling receptiveness to performance marketing optimization, personalized web experiences, and data-driven campaigns to boost lead generation.

Strategic Partnerships Recent Waze partnership via Dealer eProcess positions Serra as open to new channel collaborations and smart navigation integrations, presenting opportunities for co-branded campaigns, local awareness, and customer engagement initiatives.

Growth Targeting With multiple nearby peers of similar size and revenue, Serra Chevrolet Southfield can benefit from competitive benchmarking programs, inventory optimization insights, and regional promotions to capture incremental showroom and service visits.

Similar companies to Serra Chevrolet Southfield

Serra Chevrolet Southfield Tech Stack

Serra Chevrolet Southfield uses 8 technology products and services including Optimizely, AudioEye, Amazon Advertising, and more. Explore Serra Chevrolet Southfield's tech stack below.

Serra Chevrolet Southfield's Email Address Formats

Serra Chevrolet Southfield uses at least 2 email formats:
Serra Chevrolet Southfield Email FormatsExamplePercentage
FLast@serrachevrolet.comJDoe@serrachevrolet.com
95%
First@serrachevrolet.comJohn@serrachevrolet.com
5%

Frequently Asked Questions

What is Serra Chevrolet Southfield's official website and social media links?

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Serra Chevrolet Southfield's official website is serrachevrolet.com and has social profiles on LinkedIn.

How much revenue does Serra Chevrolet Southfield generate?

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As of September 2026, Serra Chevrolet Southfield's annual revenue is estimated to be $25M - $50M.

What is Serra Chevrolet Southfield's SIC code and NAICS code?

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Serra Chevrolet Southfield's SIC code is 5511 - Motor Vehicle Dealers (New and Used) and NAICS code is 3361 - Motor Vehicle Manufacturing.

How many employees does Serra Chevrolet Southfield have currently?

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As of September 2026, Serra Chevrolet Southfield has approximately 60 employees across 2 continents, including North America and Asia. Key team members include Chief Executive Officer: J. C., Owner: E. R. and Office Manager: E. D. Explore Serra Chevrolet Southfield's employee directory with LeadIQ.

What industry does Serra Chevrolet Southfield belong to?

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Serra Chevrolet Southfield operates in the Motor Vehicle Manufacturing industry.

What technology does Serra Chevrolet Southfield use?

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Serra Chevrolet Southfield's tech stack includes Optimizely, AudioEye, Amazon Advertising, Criteo, Amazon Web Services, WordPress, Google Workspace and Mautic.

What is Serra Chevrolet Southfield's email format?

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Serra Chevrolet Southfield's email format typically follows the pattern of FLast@serrachevrolet.com. Find more Serra Chevrolet Southfield email formats with LeadIQ.

When was Serra Chevrolet Southfield founded?

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Serra Chevrolet Southfield was founded in 2012.
Serra Chevrolet Southfield logo

Serra Chevrolet Southfield

Motor Vehicle ManufacturingMichigan, United States51-200 Employees

Serra Chevrolet Southfield is a motor vehicle manufacturer and dealership located in Southfield, Michigan, serving customers in the Detroit area. The company focuses on offering a Chevrolet shopping experience aimed at delivering strong service and making car shopping straightforward for its customers. Within the automotive market, it positions itself as a local retailer and service provider that emphasizes customer satisfaction and practical assistance in the vehicle purchasing process. Based in the Detroit metro region, Serra Chevrolet Southfield operates with a staff population that reflects a mid-sized organization and maintains a presence online at serrachevrolet.com. A notable recent development is its collaboration with Waze through Dealer eProcess, intended to enhance its digital and in-car navigation capabilities for customers in a competitive automotive market.

Section iconCompany Overview

SIC Code
5511 - Motor Vehicle Dealers (New and Used)
NAICS Code
3361 - Motor Vehicle Manufacturing
Founded
2012
Employees
51-200

Section iconFunding & Financials

  • $25M - $50M

    Serra Chevrolet Southfield's revenue is estimated to be in the range of $25M - $50M

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