Strategic partnerships Leverage ongoing and upcoming partnerships with Hire Heroes USA, insurance brokers, and industry associations to access managed disaster recovery programs and preferred vendor lists, expanding cross-sell opportunities for restoration services and business continuity planning.

Franchise network Target franchise maintenance and co-branding opportunities across the ServiceMaster Restore network to offer bundled services, training, and referral programs that can scale local disaster response capabilities for commercial clients.

Commercial resilience Position offerings around business continuity, rapid response, and preventive restoration for multi-site commercial clients, emphasizing fast deployment, employee safety, and minimized downtime to win RFPs and recurring service contracts.

Financial scale Highlight mid-market to larger enterprise potential given revenue in the tens of millions and a workforce capable of handling sizeable restoration projects, aiming at enterprise clients in construction, property management, and insurance sectors.

Technology enablement Promote the use of a robust tech stack and secure practices (HSTS, X-XSS-Protection, OpenResty) as a differentiator for sensitive restoration work, offering digital dashboards, real-time project tracking, and secure remote consultations to attract tech-forward clients.