Rebranding and Expansion ServiceMagic rebranded to HomeAdvisor, introducing new products and launching a TV campaign, presenting an opportunity to target existing and potential customers with unique offerings.

Acquisition by IAC IAC's acquisition of ServiceMagic demonstrates a strong financial backing, indicating potential for partnership opportunities or leveraging IAC's resources for mutual benefit in the industry.

Revenue Potential With a revenue range of $100M - $1B, ServiceMagic presents a lucrative market for sales growth and collaboration, highlighting the potential for high-value deals and strategic partnerships.

Competitive Landscape Positioned among similar companies such as Thumbtack, Houzz, and HomeAdvisor, ServiceMagic can leverage its unique offerings to stand out in a competitive market and target customers looking for differentiated services.

Employee Expertise With a team of 501-1000 employees, ServiceMagic possesses a diverse skill set and expertise, providing an opportunity to connect with key personnel for potential collaboration and tailored solutions to meet market demand.