Auto & ITS Expansion Seyond’s end-to-end LiDAR portfolio addresses automotive ADAS and intelligent transport systems, with marquee customers such as NIO and Faraday Future and a scalable Falcon program. This positions the team to pursue expanding sensor, perception software OmniVidi, and deployment services across North America, Europe, and Asia.

Platform & Services Leverage OmniVidi perception software and the SIMPL ITS management platform to offer recurring software licenses, remote updates, cloud data processing, and managed deployment for fleets of LiDAR sensors in automotive, robotics, and smart city projects.

Installed Base Upsell With a large and ongoing Falcon installed base, there are opportunities to upsell newer Falcon variants, Robin sensors for complementary ranges, spare parts, and ongoing maintenance and software upgrade programs.

Channel Growth Existing partnerships in the US and Europe with distributors and integrators—such as Transportation Control Systems, Twincrest Technologies, Seyond Europe, and Reykjafell—create channels to scale ITS deployments, highway monitoring, and smart city pilots across regions.

IP Position Hesai’s IP litigation highlights a competitive landscape; Seyond can leverage robust IP positioning to reassure customers, exploring licensing or co-development options to accelerate market opportunities and reduce risk in customer programs.