Territory Growth Shaffer Medical currently serves as independent reps for Acumed and Tornier in Tennessee, Southwestern Virginia, Northeast Mississippi and the Greater Knoxville area. Growth opportunity: expand field force or partner with regional distributors to broaden coverage across hospitals and health systems, accelerating adoption of the two brands in target markets.

Orthopedic Focus The portfolio centers on orthopedic implants and instrument systems. Target orthopedic departments, procurement and surgery centers with a value proposition emphasizing reliable product availability, surgeon training, on-site support, and streamlined path from evaluation to implant adoption.

Local Advantage A strong local presence enables relationship-driven sales with hospital orthopedic teams and procurement groups, reducing decision cycles and enabling multi-site deployments across the region.

Digital Enablement The tech stack shows analytics, collaboration, and security readiness. Leverage data to identify active hospital prospects, tailor outreach, and improve lead follow-up while maintaining healthcare compliance and secure communications.

Growth Readiness With a lean team and brand-backed products, there is clear potential to scale through territory expansion, additional reps, and deeper penetration into hospital networks that stock Acumed and Tornier, supported by targeted clinical training and post-sale support.