Strong Brand Legacy Shalimar Paints holds a prestigious position as India's oldest and most trusted paint brand, backed by over 115 years of heritage. This legacy enhances customer loyalty and presents opportunities to leverage brand trust in premium and innovative product offerings.

Innovative Product Launches Recent launches like the Smart Bharat 2-in-1 Paint and Mela Series demonstrate Shalimar's focus on delivering affordable, high-quality solutions. Engaging with new product segments provides avenues for sales expansion into emerging consumer demand for value and innovation.

Strategic Partnerships The company's partnership with the Mumbai Indians as an Official Paint Partner showcases its ability to connect with a wide audience through high-profile sports sponsorships, opening pathways for co-branding and promotional campaigns to boost market penetration.

Market Recognition Being recognized as the Most Trusted Brand of India for 2025-26 positions Shalimar as a reputable choice in the industry. This enhanced credibility can be capitalized on to attract new business opportunities and expand sales channels.

Growth Potential With a current revenue between $100 million and $250 million and ongoing investments of $36 million, Shalimar's growth trajectory offers a promising landscape for engaging with supply chain partners, distributors, and contractors seeking reliable, high-performance paint solutions.