Shelf Awareness

Book and Periodical PublishingWashington, United States11-50 Employees

Based in Seattle, Shelf Awareness publishes email newsletters aimed at the publishing industry and independent booksellers, serving both trade professionals and readers. Its daily program, Shelf Awareness Pro, has operated since 2005 and provides booksellers and librarians with practical information to help them sell and lend titles. The weekly Shelf Awareness for Readers appears each Friday, highlighting the 25 best books of the week as selected by booksellers, librarians, and other industry experts, and it includes news, author interviews, and related content. The monthly pre-order e-blast showcases forthcoming titles of interest to the independent bookselling market, and the company also runs newsletter programs for several regional independent bookstore trade associations. The organization serves booksellers, librarians, and readers within the book and periodical publishing sector, and it operates with a small to mid-sized team in Seattle. In 2019, Weller Book Works announced a partnership with Shelf Awareness to deliver the latest book industry news.

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