Airport Traffic Leverage proximity to Los Angeles International Airport to target business travelers and event attendees, offering shuttle partnerships, meeting space packages, and loyalty promotions aligned with Marriott Bonvoy.

Loyalty Promotions Capitalise on existing Marriott Bonvoy ties and past promotions to upsell meeting planners, multi-night stays, and corporate bookings with tiered rewards and group rates.

Event Growth Position as a go-to venue for corporate meetings and conferences by highlighting flexible sales and marketing leadership outreach, strategic partnerships, and tailored event packages.

Digital Partnering Utilise the current tech stack and analytics partners to drive targeted advertising, guest acquisition campaigns, and performance tracking for promotions and loyalty programs.

Midmarket Focus Target midmarket corporate accounts and travel managers looking for reliable airport hotel accommodations, shuttle reliability, and scalable meeting spaces within a competitive price band.