SIBA AB

Computers and Electronics ManufacturingVästra Götaland, Sweden51-200 Employees

SIBA AB is a Scandinavian consumer electronics retailer with a long-standing presence in the home electronics market. Founded in 1951 by Folke Bengtsson and headquartered in Gothenburg, the company operates stores in Sweden and Norway and maintains business-to-business departments in Stockholm, Copenhagen, and Oslo. Its product range spans four areas: IT and entertainment, TV, audio and camera, small domestic appliances, and telecom and GPS, reflecting a positioning as a broad consumer electronics retailer with a focus on service for a diverse customer base. The company also operates through its subsidiary ComputerCity in Denmark, and positions itself as a retailer with a history of early adoption of online commerce and multi-channel offerings, including an internet store. SIBA serves a regional market and emphasizes a long-standing staff with a strong emphasis on customer service as part of its operations.

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