Insights

Sustainable Appeal Position Siena as a boutique, sustainable flooring partner for designers seeking nature-inspired, responsibly sourced products. Emphasize certified manufacturing practices and eco-friendly materials to win contracts with mid to high-end retailers and design firms focused on sustainability.

Boutique Differentiator Leverage Siena's curated, designer-forward collections to target flooring contractors and architectural firms that value custom, aesthetically distinctive solutions over commoditized options.

Mid-Sized Fit With 11-50 employees and revenue in the low millions, target regional distributors and specialty showrooms looking for scalable, value-added flooring lines to diversify their portfolios without large-scale commitments.

Digital Enablement Highlight the tech-enabled aspects of Siena’s operations and digital presence to engage tech-savvy buyers; offer digital swatches, online design tools, and easy EDI or wholesale portal integration to accelerate procurement cycles.

Strategic Partnerships Explore collaborations with interior design studios, hospitality procurement teams, and boutique hotel developers who need premium flooring collections aligned with luxury branding and sustainable storytelling.

Siena Tech Stack

Siena uses 8 technology products and services including Amazon S3, Cloudflare, jQuery, and more. Explore Siena's tech stack below.

  • Amazon S3
    Content Delivery Network
  • Cloudflare
    Content Management System
  • jQuery
    Javascript Libraries
  • HSTS
    Security
  • Google Analytics
    Web Analytics
  • Hostgator
    Web Hosting
  • Nginx
    Web Servers
  • Elfsight
    Widgets

Media & News

Siena's Email Address Formats

Siena uses at least 1 format(s):
Siena Email FormatsExamplePercentage
FLast@sienausa.comJDoe@sienausa.com
93%
Last@sienausa.comDoe@sienausa.com
7%

Frequently Asked Questions

What is Siena's stock symbol?

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Siena is a publicly traded company; the company's stock symbol is BMDPF.

What is Siena's official website and social media links?

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Siena's official website is sienausa.com and has social profiles on LinkedIn.

How much revenue does Siena generate?

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As of July 2026, Siena's annual revenue is estimated to be $1M - $10M.

What is Siena's SIC code NAICS code?

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Siena's SIC code is 5713 - Floor Covering Stores NAICS code is 4233 - Lumber and Other Construction Materials Merchant Wholesalers.

How many employees does Siena have currently?

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As of July 2026, Siena has approximately 28 employees across 1 continents, including North America. Key team members include Owner: E. O.Director Of Operations: S. P.Senior Customer Support Specialist: T. H.. Explore Siena's employee directory with LeadIQ.

What industry does Siena belong to?

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Siena operates in the Wholesale Building Materials industry.

What technology does Siena use?

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Siena's tech stack includes Amazon S3CloudflarejQueryHSTSGoogle AnalyticsHostgatorNginxElfsight.

What is Siena's email format?

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Siena's email format typically follows the pattern of FLast@sienausa.com. Find more Siena email formats with LeadIQ.

When was Siena founded?

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Siena was founded in 2012.
Siena logo

Siena

Wholesale Building MaterialsDistrict of Columbia, United States11-50 Employees

Based in Washington, DC, Siena USA operates as a wholesale supplier of boutique flooring within the building materials sector. The company offers collections whose colors and textures draw from the natural world to support designers in shaping interior and architectural spaces. Its products are positioned as being sourced with environmental responsibility and manufactured with sustainability as a guiding principle.

Its customer base includes interior designers and other professionals responsible for specifying materials for projects, seeking distinctive flooring that aligns with a particular design vision. In 2019, Siena USA broadened its offerings with La Strada, a 45-ounce woven carpet constructed from solution-dyed nylon. In 2018, the firm launched a carpet line intended to differentiate itself within the market.

Section iconCompany Overview

SIC Code
5713 - Floor Covering Stores
Stock Symbol
BMDPF
NAICS Code
4233 - Lumber and Other Construction Materials Merchant Wholesalers
Founded
2012
Employees
11-50

Section iconFunding & Financials

  • $1M - $10M

    Siena's revenue is estimated to be in the range of $1M - $10M

Section iconFunding & Financials

  • $1M - $10M

    Siena's revenue is estimated to be in the range of $1M - $10M

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