Silas Capital

Venture Capital and Private Equity PrincipalsNew York, United States11-50 Employees

Silas Capital is a growth equity and venture capital firm investing in the next generation of consumer brands. As former entrepreneurs and investors with a long record of success — we understand how to build exceptional companies both online and off. Silas Capital is a specialist investing in early-stage consumer products companies under $50 million in revenue. We invest in emerging growth stage brands through Silas Capital and in venture-stage consumer & enabling tech through Silas Ventures. Here's a snapshot of some of our brands:

● Bare Snacks - better-for-you snacks (acquired by VMG Partners then PepsiCo)
● Bellroy - purpose-driven accessories, making better products in a better way
● Boll & Branch - DTC bedding & worlds largest buyer of fair trade/organic cotton (‘19 exit to L Catterton)
● Casper - DTC mattresses like no other (early investor / exit IPO)
● Dôen - California-born slow‑fashion 
● Dos Toros - move over Chipotle, a better fast-casual taqueria (Founders Table)
● Evereden - whole family skin care
● Herbivore - natural, sensorial skin care
● Hello Cake - next gen sexual wellness
● ILIA Beauty - #1 clean color cosmetics brand (‘22 exit to Clarins/ Famille C)
● Lord Jones - CBD personal care (acquired ‘20)
● Makeup by Mario - luxury makeup by world-renowned makeup artist Mario Dedivanovic
● Oak Essentials - clean, luxurious skincare 
● ROZ - Nature-inspired haircare by celebrity hairstylist Mara Roszak
● Sakara Life - beloved DTC wellness brand harnessing food as medicine
● Violette FR - Violette demystifies the elusive French girl beauty routine
● Vacation, Inc — making sunscreen fun again!

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