Growing Market Presence Simplified Computers operates in the retail tech sector with an annual revenue between 10 and 25 million dollars, indicating a mid-sized business with room for expansion and increased sales opportunities in both consumer and small business segments.

Recent Acquisition The company's acquisition by Pavlov Media in 2019 enhances its market stability and opens avenues for cross-selling bundled tech solutions, internet services, and upgrade packages to existing customers.

Customer-Centric Service With a focus on personalized service and expert advice, there is potential to upsell premium support plans, customized PC builds, or maintenance contracts to enhance customer loyalty and recurring revenue streams.

Technological Integration Utilizing cloud services like AWS and Firebase positions Simplified Computers as a modern retailer capable of integrating advanced IT solutions, offering opportunities to promote enterprise-grade hardware, network upgrades, and cloud migration services.

Location Advantage Based in Champaign, Illinois, the company can target regional small and medium-sized businesses, educational institutions, and consumers seeking reliable local tech support and custom PC options, creating tailored sales strategies for community engagement.