Established Legacy As Canada's premier ski magazine since 1972 with a dedicated readership, there are significant opportunities to engage ski enthusiasts and industry stakeholders through targeted advertising and content partnerships.

Strong Industry Recognition Winning awards such as the Best of Skiing Awards enhances brand credibility, making it an attractive partner for brands looking to reach high-value consumers in the skiing and outdoor recreation markets.

Digital Engagement Utilizing a tech stack that includes Google Workspace and advertising platforms like DoubleClick presents avenues for integrated digital marketing campaigns and audience targeting to drive sales and sponsorships.

Market Position With annual revenues between 1M and 10M and a focused niche in skiing, the company offers opportunities for B2B collaborations with outdoor gear brands, ski resorts, and travel companies seeking visibility among passionate skiing enthusiasts.

Event and Content Opportunities Its coverage of ski area reviews, instructional tips, and industry reports positions the magazine as a key influencer and partner for brands aiming to promote products and experiences related to winter sports and outdoor recreation.