Insights

Growth Funding Slumberkins recently closed a Series A totaling $1.63M in April 2025, indicating startup momentum and potential for upsell into premium or bundled emotional wellness tools for retailers and education-focused partners.

Expansion Activity The launch of the Let's Grow Summer Series in June 2026 signals ongoing product expansion and seasonal campaigns that could align with co-branded promotions, limited editions, or educational partnerships.

Emotional Wellness Focus Core mission centers on emotional wellness for children with themes like Mindfulness and Growth Mindset, creating opportunities to partner with schools, daycare networks, and pediatric platforms selling supplementary learning resources.

Digital Engagement Active use of online marketing and analytics tools (Google Ads, Hotjar, Visual Website Optimizer, OpenAI) suggests receptivity to data-driven marketing collaborations, affiliate programs, and co-marketing with tech-enabled education brands.

Product Ecosystem Diverse product portfolio including toys, collections, and music albums demonstrates cross-sell potential across categories and license or content partnerships that expand reach in family-centric retail channels.

Similar companies to Slumberkins

Slumberkins Tech Stack

Slumberkins uses 8 technology products and services including Google Ads, Hotjar, Visual Website Optimizer, and more. Explore Slumberkins's tech stack below.

Media & News

Slumberkins's Email Address Formats

Slumberkins uses at least 4 email formats:
Slumberkins Email FormatsExamplePercentage
First.Last@slumberkins.comJohn.Doe@slumberkins.com
52%
First@slumberkins.comJohn@slumberkins.com
32%
Last@slumberkins.comDoe@slumberkins.com
14%
FirstL@slumberkins.comJohnD@slumberkins.com
2%

Frequently Asked Questions

What is Slumberkins's official website and social media links?

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Slumberkins's official website is slumberkins.com and has social profiles on LinkedIn and Crunchbase.

How much revenue does Slumberkins generate?

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As of August 2026, Slumberkins's annual revenue is estimated to be $1M - $10M.

What is Slumberkins's NAICS code?

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Slumberkins's NAICS code is 44-45 - Retail Trade.

How many employees does Slumberkins have currently?

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As of August 2026, Slumberkins has approximately 22 employees across 5 continents, including North America, Asia and Europe. Key team members include Vice President Of Community: C. J., Vice President Of Operations: A. S. and Vice President Of Community: C. M. Explore Slumberkins's employee directory with LeadIQ.

What industry does Slumberkins belong to?

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Slumberkins operates in the Retail industry.

What technology does Slumberkins use?

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Slumberkins's tech stack includes Google Ads, Hotjar, Visual Website Optimizer, Zoho, Figma, OpenAI, Microsoft Azure and Adobe Creative Suite.

What is Slumberkins's email format?

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Slumberkins's email format typically follows the pattern of First.Last@slumberkins.com. Find more Slumberkins email formats with LeadIQ.

How much funding has Slumberkins raised to date?

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As of August 2026, Slumberkins has raised $22M in funding. The last funding round occurred on Jan 21, 2022 for $19M.

When was Slumberkins founded?

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Slumberkins was founded in 2016.
Slumberkins logo

Slumberkins

RetailWashington, United States11-50 Employees

Slumberkins is an e-commerce retailer focused on children's emotional wellness. Founded by a therapist and educator, its products provide tools for caregivers and educators to help children become caring, confident, and resilient, addressing themes such as Mindfulness, Authenticity, Growth Mindset, and Self-Esteem. The company operates in the retail sector and is based in Vancouver, Washington. Its offerings are designed for online purchase and support emotional development in young learners.

Its target customers include caregivers and educators seeking resources to support emotional learning in children. A recent development is the June 2026 launch of the Let's Grow Summer Series, which promotes a growth mindset and aims to foster lifelong learning and confidence.

Section iconCompany Overview

NAICS Code
44-45 - Retail Trade
Founded
2016
Employees
11-50

Section iconFunding & Financials

  • $22M

    Slumberkins has raised a total of $22M of funding over 5 rounds. Their latest funding round was raised on Jan 21, 2022 in the amount of $19M as a Venture Round.

  • $1M - $10M

    Slumberkins's revenue is estimated to be in the range of $1M - $10M

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