Established Reputation Smith Thompson Home Services has been operating since 1978, showcasing a long-standing presence and trusted reputation in Texas, which can be leveraged to introduce advanced security and automation solutions to an established customer base.

Technology Innovation Their recent partnership with Alarm.com indicates an openness to integrating cutting-edge smart security technologies, presenting opportunities to upsell advanced smart home solutions and expanding their current service offerings.

Growth Potential With a revenue range of 10 to 25 million and a relatively modest employee size, there is significant room to scale their security and home automation services, especially by targeting their existing pest control and HVAC customers for bundled upgrades.

Market Differentiator As a family-owned business committed to transparent pricing and flexible control, Smith Thompson can be positioned as a preferred provider for customers seeking reliable, customizable home security and automation solutions against larger competitors.

Digital Presence Utilizing a variety of tech stacks including WordPress and Facebook, there is an opportunity to enhance their digital marketing strategies, increase lead generation, and promote new smart security offerings to a broader local audience.