Strategic Partnerships Smithsonian recently partnered with Tersa, Red Games Co., and Harvard, indicating a willingness to collaborate with organizations for joint projects. Leveraging these partnerships can lead to new sales opportunities in the education, gaming, and cultural sectors.
Tech Adoption By utilizing technologies like Google Cloud, Ansible, and Red Hat Enterprise, Smithsonian demonstrates a focus on innovation and modernization. Positioning tech solutions tailored to their stack can be a key entry point for sales conversations.
Financial Flexibility Despite financing issues highlighted in a recent report, Smithsonian's substantial revenue of over $1 billion presents an opportunity for sales of high-value products or services. Tailoring offerings to support the institution's financial health can be beneficial.
Talent Acquisition Smithsonian's hiring of a new inspector general showcases a commitment to governance and compliance. Sales approaches emphasizing solutions for enhanced oversight and regulatory adherence can align well with the institution's focus.
Market Expansion The launch of online exhibitions and initiatives like StoryMap demonstrate Smithsonian's efforts to reach wider audiences and embrace digital transformation. Offering tools or services that enhance online presence and engagement can be a lucrative sales opportunity.