Expansion Strategy Smokey Mo's BBQ has been actively expanding its locations, with recent new openings in Hutto and plans for more outlets in Temple and Harker Heights. This growth presents a significant opportunity for sales reps to partner with the company for catering services, bulk orders, and promotional events at these new locations.

Partnership Potential The recent partnership with Rocky Mountain Cooking highlights Smokey Mo's BBQ's interest in fusion cuisine. This presents a unique sales opportunity for suppliers of specialty ingredients or products that cater to the blend of Tex-Mex and Southwest flavors to collaborate with the company for exclusive offerings and co-marketing initiatives.

Key Personnel Additions With the hiring of a new Chief Financial Officer and VP of Marketing, Smokey Mo's BBQ is strengthening its leadership team. Sales professionals have an opportunity to leverage these additions by pitching financial solutions, marketing services, and strategic partnerships that align with the company's growth objectives.

Recognition as Top Workplace Being recognized as a Top Workplace signifies Smokey Mo's BBQ's commitment to employee satisfaction and engagement. Sales reps can leverage this positive employer branding to attract corporate catering contracts, employee appreciation events, and team-building activities with a focus on employee well-being.

Sustainability Initiatives Smokey Mo's BBQ's community involvement and support for local nonprofits demonstrate a commitment to sustainability and corporate social responsibility. Sales development representatives can capitalize on this by proposing eco-friendly packaging options, charitable partnership promotions, and CSR-focused marketing campaigns to align with the company's values.