Insights

Growing Audience Engagement Sneaker News serves over 20 million young consumers monthly, indicating a highly engaged niche audience that presents a significant opportunity for targeted advertising, sponsorships, and branded content collaborations.

Active Content Expansion The company continuously launches new sneaker-related series, collaborations, and Web3 communities, demonstrating a dynamic content strategy that can be leveraged to introduce innovative products, exclusive drops, or partnership promotions to a highly interested demographic.

Strong Brand Presence With a solid reputation as the web’s premier sneaker news outlet and a diverse portfolio of recent releases and industry collaborations, Sneaker News offers a trusted platform for brands seeking credibility and visibility within the sneaker and streetwear markets.

Tech-Driven Outreach Utilizing advanced digital tools and innovative platforms like Web3 communities (Sneaker News Collector Club), the company demonstrates technological savvy that can be exploited to promote new digital products, NFT partnerships, or interactive marketing campaigns.

Revenue Growth Potential With annual revenues estimated between $25 million and $50 million, Sneaker News presents a stable platform with scope for expansion through new advertising channels, sponsorship deals, and exclusive product launches tailored to the sneakerheads and youth culture market.

Sneaker News Tech Stack

Sneaker News uses 8 technology products and services including OneTag, Amazon Web Services, Open Graph, and more. Explore Sneaker News's tech stack below.

  • OneTag
    Advertising
  • Amazon Web Services
    Cloud Hosting
  • Open Graph
    Content Management System
  • MySQL
    Database
  • Google Fonts API
    Font Scripts
  • Yoast SEO
    Search Engines
  • Algolia
    Search Engines
  • Tailwind CSS
    UI Frameworks

Media & News

Sneaker News's Email Address Formats

Sneaker News uses at least 1 format(s):
Sneaker News Email FormatsExamplePercentage
First@sneakernews.comJohn@sneakernews.com
50%
First.Last@sneakernews.comJohn.Doe@sneakernews.com
30%
Last@sneakernews.comDoe@sneakernews.com
15%
FirstLas@sneakernews.comJohnDoe@sneakernews.com
5%

Frequently Asked Questions

What is Sneaker News's official website and social media links?

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Sneaker News's official website is sneakernews.com and has social profiles on LinkedIn.

How many employees does Sneaker News have currently?

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As of December 2025, Sneaker News has approximately 18 employees across 2 continents, including North AmericaAfrica. Key team members include Director/Editor In Chief: J. K.Director Of Marketing And Partnerships: J. H.Revenue / Affiliates Manager: B. Y.. Explore Sneaker News's employee directory with LeadIQ.

What industry does Sneaker News belong to?

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Sneaker News operates in the Online Audio and Video Media industry.

What technology does Sneaker News use?

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Sneaker News's tech stack includes OneTagAmazon Web ServicesOpen GraphMySQLGoogle Fonts APIYoast SEOAlgoliaTailwind CSS.

What is Sneaker News's email format?

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Sneaker News's email format typically follows the pattern of First@sneakernews.com. Find more Sneaker News email formats with LeadIQ.

When was Sneaker News founded?

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Sneaker News was founded in 2007.

Sneaker News

Online Audio and Video MediaNew York, United States11-50 Employees

Sneaker News is a digital media company founded in 2007 by Yu-Ming Wu out of a desire to provide the sneakerhead community with a singular source that served up all the relevant news in the footwear world. It has since evolved into the web’s premiere destination for sneakerheads-gathering release dates, previews of upcoming projects, NBA sneaker wears, and more in one premium channel. Today, through it digital channels serve over 20 million young consumers a month.

Section iconCompany Overview

Founded
2007
Employees
11-50

Section iconFunding & Financials

  • $25M$50M

    Sneaker News's revenue is estimated to be in the range of $25M$50M

Section iconFunding & Financials

  • $25M$50M

    Sneaker News's revenue is estimated to be in the range of $25M$50M

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