Insights

Strategic Partnerships Snow Joe has a history of expanding distribution through partnerships (e.g., Heartland America). Target channel partners in outdoor/home improvement retailers, e-commerce platforms, and regional distributors to accelerate reach and leverage Snow Joe's existing 24-Volt iON+ battery ecosystem.

Omnichannel Growth With a robust omnichannel model and a digitally native, direct-to-consumer focus, there are upsell opportunities via bundled tool sets, extended warranty/maintenance programs, and exclusive online SKUs for retailers seeking a seamless cross-channel experience.

Battery Platform The 24-Volt iON+ lithium-ion ecosystem spans over 100 tools, presenting cross-sell and cross-market opportunities to expand accessory sales, replacement parts, and upgrade paths across snow, garden, and yard categories.

Seasonal Expand Snow Joe dominates electric and cordless snow blowers and electric pressure washers; there is potential to broaden into complementary outdoor gear and seasonal maintenance products for home improvement retailers and service providers targeting year-round demand.

Growth Signals Recent headcount expansions and distribution center development indicate ongoing scale and investment; sales teams should target logistics partners, co-marketing deals, and white-label or private-label opportunities to leverage capacity and accelerate order fulfillment.

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Snow Joe Tech Stack

Snow Joe uses 8 technology products and services including AdRoll, Google Ads, Microsoft Advertising, and more. Explore Snow Joe's tech stack below.

Snow Joe's Email Address Formats

Snow Joe uses at least 4 email formats:
Snow Joe Email FormatsExamplePercentage
FLast@snowjoe.comJDoe@snowjoe.com
75%
FirstLast@snowjoe.comJohnDoe@snowjoe.com
21%
First@snowjoe.comJohn@snowjoe.com
2%
FirstLas@snowjoe.comJohnDoe@snowjoe.com
2%

Frequently Asked Questions

What is Snow Joe's phone number?

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You can contact Snow Joe's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Snow Joe's official website and social media links?

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Snow Joe's official website is snowjoe.com and has social profiles on LinkedIn.

How much revenue does Snow Joe generate?

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As of August 2026, Snow Joe's annual revenue is estimated to be $100M - $250M.

What is Snow Joe's NAICS code?

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Snow Joe's NAICS code is 31-33 - Manufacturing.

How many employees does Snow Joe have currently?

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As of August 2026, Snow Joe has approximately 128 employees across 3 continents, including North America, Asia and Europe. Key team members include Chief Financial Officer: J. P., Head Of Talent Acquisition: B. F. and Head Of Analytics And Planning, E2e Inventory Management: H. G. Explore Snow Joe's employee directory with LeadIQ.

What industry does Snow Joe belong to?

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Snow Joe operates in the Manufacturing industry.

What technology does Snow Joe use?

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Snow Joe's tech stack includes AdRoll, Google Ads, Microsoft Advertising, Microsoft Clarity, WordPress, NetSuite, Google Cloud and Hootsuite.

What is Snow Joe's email format?

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Snow Joe's email format typically follows the pattern of FLast@snowjoe.com. Find more Snow Joe email formats with LeadIQ.

When was Snow Joe founded?

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Snow Joe was founded in 2004.
Snow Joe logo

Snow Joe

ManufacturingNew Jersey, United States51-200 Employees

Snow Joe, together with its complementary Sun Joe and Aqua Joe brands, designs, develops, and distributes outdoor residential tools and winter weather solutions. Founded in 2004, the company began as a digitally native, direct-to-consumer business and has since grown into an omnichannel manufacturer serving homeowners with affordable, problem-solving tools for maintaining the exterior of homes, yards, gardens, and driveways. Headquartered in Hoboken, New Jersey, Snow Joe operates in the manufacturing sector and has established leadership in the electric and cordless snowblower category, as well as in electric pressure washers. Its products are designed to help homeowners perform seasonal maintenance efficiently and with convenient access. A notable recent development is the July 2022 opening of a new East Coast distribution center in New Castle, Delaware, anticipated to create nearly 100 local jobs.

Section iconCompany Overview

Phone number
NAICS Code
31-33 - Manufacturing
Founded
2004
Employees
51-200

Section iconFunding & Financials

  • $100M - $250M

    Snow Joe's revenue is estimated to be in the range of $100M - $250M

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