Insights

First Mover NZ Snowball Effect launched New Zealand's first private equity platform, establishing a market-leading position and a compelling narrative for high-growth startups seeking capital and investors seeking private asset access.

Platform Growth Recent milestones indicate product diversification into private equity fundraising, creating opportunities to upsell additional capital raising options to portfolio companies and attract both local and offshore investors.

Cross-Sell Debt Snowball Debt demonstrates capital solutions beyond equity; cross-sell debt products to platform users and investees needing different capital structures, particularly for growth-stage SMEs.

Strategic Partners Strategic partnerships with OurCrowd and NZX Sponsor Participant status signal openness to ecosystem collaborations; potential to provide investors access to global opportunities and increase sponsor-level visibility for investee rounds.

Investor Network A large and active investor base enables scalable marketing partnerships, premium investor access features, and data-driven onboarding services for corporate fundraises.

Snowball Tech Stack

Snowball uses 8 technology products and services including Hotjar, Facebook Pixel, Mailgun, and more. Explore Snowball's tech stack below.

  • Hotjar
    Analytics
  • Facebook Pixel
    Analytics
  • Mailgun
    Email
  • Chart.js
    Javascript Graphics
  • Framer Motion
    Javascript Libraries
  • Google Maps
    Maps
  • HSTS
    Security
  • Cloudflare Rocket Loader
    Web Accelerators

Media & News

Snowball's Email Address Formats

Snowball uses at least 1 format(s):
Snowball Email FormatsExamplePercentage
First@snowballeffect.co.nzJohn@snowballeffect.co.nz
81%
First.Last@snowballeffect.co.nzJohn.Doe@snowballeffect.co.nz
19%

Frequently Asked Questions

Where is Snowball's headquarters located?

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Snowball's main headquarters is located at 1 Faraday Street Parnell, Auckland New Zealand. The company has employees across 6 continents, including OceaniaNorth AmericaAfrica.

What is Snowball's phone number?

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You can contact Snowball's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Snowball's stock symbol?

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Snowball is a publicly traded company; the company's stock symbol is SNOBUSD.

What is Snowball's official website and social media links?

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Snowball's official website is snowballeffect.co.nz and has social profiles on LinkedIn.

What is Snowball's NAICS code?

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Snowball's NAICS code is 52391 - Miscellaneous Intermediation.

How many employees does Snowball have currently?

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As of June 2026, Snowball has approximately 26 employees across 6 continents, including OceaniaNorth AmericaAfrica. Key team members include Ceo & Co-Founder: S. B.Head Of Product: B. T.Founder & Ceo: S. G.. Explore Snowball's employee directory with LeadIQ.

What industry does Snowball belong to?

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Snowball operates in the Venture Capital and Private Equity Principals industry.

What technology does Snowball use?

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Snowball's tech stack includes HotjarFacebook PixelMailgunChart.jsFramer MotionGoogle MapsHSTSCloudflare Rocket Loader.

What is Snowball's email format?

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Snowball's email format typically follows the pattern of First@snowballeffect.co.nz. Find more Snowball email formats with LeadIQ.

When was Snowball founded?

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Snowball was founded in 2014.

Snowball

Venture Capital and Private Equity PrincipalsAuckland, New Zealand11-50 Employees

Snowball Effect is a New Zealand-based platform operating in the private-capital space, linking individuals with private-company opportunities. It provides multiple channels intended to support growth-focused firms and offers an online route for the public to discover and engage with those opportunities. The platform aims to simplify participation in private equity, angel-style activities, venture-capital and equity crowdfunding, increasing accessibility for a wider audience.

Located in Parnell, Auckland, Snowball Effect was founded in 2014 and operates with a small to mid-sized team. In August 2024, it launched New Zealand's first private equity platform, marking an expansion of its offerings.

Section iconCompany Overview

Headquarters
1 Faraday Street Parnell, Auckland New Zealand
Phone number
Stock Symbol
SNOBUSD
NAICS Code
52391 - Miscellaneous Intermediation
Founded
2014
Employees
11-50

Section iconFunding & Financials

  • $1M

    Snowball's revenue is estimated to be in the range of $1M

Section iconFunding & Financials

  • $1M

    Snowball's revenue is estimated to be in the range of $1M

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