SMB IT HR Soarin Group targets small to medium-sized enterprises with a combined IT and HR solutions approach, presenting a unified managed services opportunity for cross-sell or upsell into existing client stacks.

Boutique Scale Position as a boutique firm offering personalized attention at scale, enabling you to pitch tailored security, compliance, and scalability services to mid-market firms seeking agile, hands-on leadership.

Growth Alignment Emphasize strategic leadership in IT and HR to align technology and people processes with growth goals, creating opportunities for roadmap consulting, workforce analytics, and change management engagements.

Tech Stack Fit Leverage familiarity with popular tools (BambooHR, Ruby on Rails, Google services) to identify integration and optimization projects, such as HRIS enhancements, app modernization, and data hygiene initiatives.

Financial Signals With mid-range revenue and modest headcount, target similar growth-stage firms that may require outsourced MSP and HR outsourcing partnerships to improve efficiency, while offering scalable pricing and bundled services.