Sock 101 Email Format
Retail Apparel and FashionMissouri, United States2-10 Employees
Sock 101 operates in the retail apparel and fashion space with a focus on socks designed to enhance the professional appearance of young professionals. By offering colorful yet polished socks, the company treats hosiery as a style accessory that can brighten an outfit without compromising professionalism. Its premise positions socks as a graphic element similar to a tie, expanding the ways a wearer can express personality within business attire. The product is aimed at individuals seeking a small, expressive upgrade to their work wardrobe. Based in Lake Lotawana, Missouri, the company operates with a small team. In December 2023, the company announced the appointment of Rachel Hoskins as national sales director, a development that signals an emphasis on strengthening its sales leadership.