Brand Acquisition Potential As Sole Society was acquired by Camuto Group and Designer Brands, exploring collaboration opportunities within the larger parent companies could lead to increased sales channels and visibility for the brand's products.

Strategic Online Presence With a strong digital presence on platforms like SoleSociety.com and Nordstrom.com, leveraging e-commerce capabilities and targeted online marketing strategies can drive direct sales and customer engagement.

Diversification through Accessories Expanding the product line beyond footwear to focus on handbags and accessories provides cross-selling opportunities, catering to a broader customer base and maximizing sales potential per transaction.

Competitive Differentiation By emphasizing quality, design, and fashion-forward offerings, Sole Society can position itself distinctively among competitors like Sam Edelman, Nasty Gal, and Public Desire, attracting customers seeking unique and premium products.

Strategic Retail Partnerships Forming strategic partnerships with retailers or fashion outlets carrying similar aesthetics, such as Sam Edelman or Lucky Brand, can amplify brand visibility, access new customer segments, and drive incremental sales growth.