Award-winning credibility Leverage the firm’s strong track record and multiple Super Lawyers distinctions (including Lawrence Solomon and David B. Sherman) to approach potential clients and referral sources with a message of proven results and high professional standing.

High-value settlements Highlight substantial recoveries and verdicts (including multi-million-dollar outcomes and notable NFL-related case wins) to attract clients seeking aggressive litigation and significant compensation.

Trial-ready resources Emphasize the firm’s resources and willingness to take cases to trial to differentiate from competitors and appeal to clients needing persistent representation and comprehensive trial support.

Local expertise Position the Philadelphia personal injury focus and tenure of senior attorneys as a selling point to local clients and referral networks valuing region-specific expertise and familiarity with local courts.

Growth and visibility With a mid-sized team and established digital presence, target collaborations with complementary firms, leverage speaking engagements and continuing education involvement, and explore scalable marketing partnerships to expand reach and inbound leads.