Expanding Taproom Locations Sonder Brewing is actively expanding its taproom presence, with a recent opening in Union, New Jersey, showcasing the company's growth strategy. This expansion provides an opportunity to attract new local customers and increase brand visibility in diverse markets.

Strategic Collaborations Through collaborations with well-known brands like Kings Island and Warped Wing, Sonder Brewing has demonstrated a successful partnership approach. Leveraging these collaborations, sales teams can explore co-branded opportunities, limited-edition releases, and tap into existing fan bases for mutual sales growth.

Award-Winning Recognition Being recognized as the 6th and 9th best breweries in the U.S. highlights Sonder Brewing's quality and popularity within the industry. Sales representatives can use these accolades to showcase the brand's credibility, attract new clientele, and drive sales through a reputation of excellence.

Product Innovation Innovative product offerings like the Blue Ice Cream Ale and Sunrise Lemon show Sonder Brewing's creativity and ability to tap into unique flavor profiles. Sales teams can capitalize on these distinctive brews by positioning them as conversation starters, appealing to craft beer enthusiasts seeking novel tasting experiences.

Community Engagement The emphasis on creating a community-centric taproom experience at Sonder Brewing can be leveraged by sales professionals to foster customer loyalty and drive local sales. By promoting the brewery as a hub for social gatherings and events, sales representatives can increase foot traffic and customer retention.