Insights

Growth and Expansion Sonsray Machinery has rapidly expanded its market presence in the Western United States through strategic acquisitions like Booth Machinery and has been recognized as the fastest growing Case IH dealership, indicating strong regional demand for agricultural and construction equipment.

Digital Transformation The company has invested in online rental platforms and mobile apps, partnering with Quipli to enhance customer experience and facilitate equipment rentals, creating opportunities to upsell digital services and recurring revenue streams.

Market Leadership As the largest CASE Construction Equipment distributor in the Western U.S. with a broad product line and extensive service offerings, Sonsray Machinery is well-positioned to expand its market share across agriculture and construction sectors.

Financial Strength With annual revenues ranging between $25 million and $50 million, the company demonstrates stable financial health, enabling investment in new product lines, technology upgrades, and customer engagement initiatives.

Customer-Centric Approach Sonsray Machinery emphasizes safety, dependability, and loyalty as core values, creating opportunities to tailor sales approaches around their focus on building long-term customer relationships and offering reliable, high-quality equipment and service solutions.

Sonsray Machinery AG Tech Stack

Sonsray Machinery AG uses 8 technology products and services including RSS, Shopify, jQuery UI, and more. Explore Sonsray Machinery AG's tech stack below.

  • RSS
    Content Management System
  • Shopify
    E-commerce
  • jQuery UI
    Javascript Libraries
  • Underscore.js
    Javascript Libraries
  • Elementor
    Page Builders
  • Google
    Search Engines
  • Yoast SEO Premium
    Search Engines
  • Bootstrap
    UI Frameworks

Sonsray Machinery AG's Email Address Formats

Sonsray Machinery AG uses at least 2 format(s):
Sonsray Machinery AG Email FormatsExamplePercentage
FLast@boothmachineryinc.comJDoe@boothmachineryinc.com
91%
Last@boothmachineryinc.comDoe@boothmachineryinc.com
6%
LastF@boothmachineryinc.comDoeJ@boothmachineryinc.com
3%
FirstLast@sonsraymachinery.comJohnDoe@sonsraymachinery.com
100%

Frequently Asked Questions

Where is Sonsray Machinery AG's headquarters located?

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Sonsray Machinery AG's main headquarters is located at 6565 East 30th Street Yuma, Arizona 85365 United States. The company has employees across 1 continents, including North America.

What is Sonsray Machinery AG's phone number?

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You can contact Sonsray Machinery AG's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Sonsray Machinery AG's official website and social media links?

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Sonsray Machinery AG's official website is sonsraymachinery.com and has social profiles on LinkedIn.

What is Sonsray Machinery AG's NAICS code?

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Sonsray Machinery AG's NAICS code is 333 - Machinery Manufacturing.

How many employees does Sonsray Machinery AG have currently?

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As of February 2026, Sonsray Machinery AG has approximately 48 employees across 1 continents, including North America. Key team members include Parts Manager: J. C.Sales Coordinator: J. P.Parts Specialist: P. S.. Explore Sonsray Machinery AG's employee directory with LeadIQ.

What industry does Sonsray Machinery AG belong to?

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Sonsray Machinery AG operates in the Machinery Manufacturing industry.

What technology does Sonsray Machinery AG use?

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Sonsray Machinery AG's tech stack includes RSSShopifyjQuery UIUnderscore.jsElementorGoogleYoast SEO PremiumBootstrap.

What is Sonsray Machinery AG's email format?

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Sonsray Machinery AG's email format typically follows the pattern of FLast@boothmachineryinc.com. Find more Sonsray Machinery AG email formats with LeadIQ.

When was Sonsray Machinery AG founded?

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Sonsray Machinery AG was founded in 1986.

Sonsray Machinery AG

Machinery ManufacturingArizona, United States11-50 Employees

Booth Machinery LLC was founded in 1986 in Yuma, Arizona. However, the company’s original ownership began in the mid 1940’s, combined, this represents over 75 years in business. Over time, Booth Machinery has come to grow significantly servicing 7 counties throughout Arizona and California. We are the fastest growing Case IH dealership in North America.

In addition to selling Case IH equipment, we also provide parts and service along with a full line of implements and agricultural equipment and supplies.

Our identity of being a Safe, Dependable, Partner involves our company caring about people and being a reliable and loyal resource to become an invaluable asset to our employees and customers.

We offer a different customer experience with a vision of being the Safest and most Dependable Partner in the AG equipment business.

Section iconCompany Overview

Headquarters
6565 East 30th Street Yuma, Arizona 85365 United States
Phone number
NAICS Code
333 - Machinery Manufacturing
Founded
1986
Employees
11-50

Section iconFunding & Financials

  • $25M$50M

    Sonsray Machinery AG's revenue is estimated to be in the range of $25M$50M

Section iconFunding & Financials

  • $25M$50M

    Sonsray Machinery AG's revenue is estimated to be in the range of $25M$50M

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