Product Expansion Opportunity Soom Foods recently launched a new product, Dark Chocolate Sea Salt Sweet Tahini, which presents an opportunity to explore unique flavor combinations and tap into the growing market for specialty spreads.

Strong Investor Backing With a recent investment of $250,000 from growth equity firm Clover Vitality, Soom Foods demonstrates investor confidence, providing a potential angle to leverage this financial support in sales discussions and partnerships.

Rebranding and Website Refresh Soom Foods has revamped its packaging and website, showcasing a commitment to aesthetics and user experience. This rebranding effort can be highlighted as a competitive advantage to attract customers seeking innovative and modern brands.

Tech-Driven Marketing Strategies Utilizing technologies like Google Ads Conversion Tracking, Visual Website Optimizer, and React, Soom Foods showcases a forward-thinking approach that can be leveraged to enhance targeted marketing campaigns and reach a wider audience.

Premium Quality and Chef Endorsements Being the preferred tahini brand for Award-winning chefs positions Soom Foods as a premium quality product. Leveraging these endorsements in sales pitches can appeal to discerning customers looking for culinary excellence and authenticity.