Vegan Product Launches Soreen Ltd has recently launched vegan soft-bake Soreen Lift Bars and other plant-based variants, catering to the growing demand for vegan snacks and healthy alternatives.
Expanded Product Line The introduction of new flavors like Blueberry, Banana, Lemon, and limited-edition seasonal variants like Halloween Scream multi-packs and Christmas Loaves presents opportunities for cross-selling and introducing innovative products to customers.
ATL Campaign The significant investment in an ATL campaign by Soreen to drive category growth and reinforce its brand as a leader in feel-good nutrition indicates a focus on brand visibility and market expansion, potentially opening doors for strategic partnerships and increased retail presence.
Diverse Distribution Channels Soreen currently supplies its range of products to all major UK retailer and wholesale channels, showcasing a robust distribution network that can be leveraged to explore new partnerships or exclusive placement deals for increased sales volume.
Healthy & Low-Calorie Options With products containing natural ingredients, lower calorie content, and essential nutrients like B vitamins, fibre, potassium, and folate, Soreen's offerings align with the consumer shift towards healthier eating habits, providing a competitive edge in capturing health-conscious market segments.
Soreen uses 8 technology products and services including Google Font API, Font Awesome, Typekit, and more. Explore Soreen's tech stack below.
| Soreen Email Formats | Percentage |
| First.Last@soreen.com | 97% |
| First@soreen.com | 1% |
| FLast@soreen.com | 1% |
| Fir.Last@soreen.com | 1% |
Food and Beverage ManufacturingGreater Manchester, United Kingdom51-200 Employees
The company used to be run by a family whose surname was Sorensen - hence the brand name Soreen! Soreen became famous for their original fruity malt loaf in 1938 and since then the company and the brand has kept on growing! We currently supply our range of products to all the major UK retailer and wholesale channels.
Company Overview
Funding & FinancialsSoreen's revenue is in the range of $10M$50M
Funding & FinancialsSoreen's revenue is in the range of $10M$50M
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