Sustainable Waterproofing SOTRAFA specializes in geomembranes and waterproofing films (HDPE, VLDPE, LLDPE) for reservoirs, lagoons, dams, channels, water treatment, landfills, tunnels, and mining sites, presenting cross-sell opportunities to customers in water management, waste infrastructure, and environmental protection.

Agricultural Solutions The company offers a broad range of agricultural and horticultural plastic films, mulching products, hydroponics, greenhouse and tunnel coverings, and silage bags, enabling upsell to commercial farms, greenhouse developers, and agribusiness distributors seeking integrated farming plastic solutions.

Group backing As part of the Armando Alvarez Group, SOTRAFA benefits from an established manufacturing ecosystem and potential channel support, facilitating joint product campaigns, co-branding, and wider distribution through an experienced parent network.

Mid-market footprint With 51-200 employees and revenue in the 10-25 million USD range, SOTRAFA targets mid-market buyers in agriculture, construction, and environmental sectors, offering scalable plastic film and geomembrane solutions suitable for mid-size project bids and regional distributors.

Digital readiness Existing tech stack includes WordPress, Shopify, SEO tooling, and modern collaboration suites, suggesting opportunities to optimize e-commerce, lead capture, product catalogs, and digital marketing to accelerate inquiries from distributors, agricultural cooperatives, and municipal buyers.